What is Ethical Business?
Ethical business is the application of ethical values and morals to business behaviour. Business ethics are the moral values a company upholds throughout its organisation and operations; guidelines for the way the business conducts itself and its transactions. Business ethics considerations typically include human rights, the environment, anti-corruption and worker conditions with focus on the moral pillars of trust, respect, fairness and caring.
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Institute of Business Ethics: https://www.ibe.org.uk/knowledge-hub/what-is-business-ethics.html